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About Penfold

Penfold is the award-winning digital pension designed to help everyone take control of their savings and grow their wealth.

A dad and his son looking happily at a tablet screen

Our mission

Getting more people saving more for the future

We believe that the pensions industry is broken.

Traditional providers, with their outdated products and poor customer service, have put people off saving.

The world of work is rapidly changing and the pensions industry is falling further and further behind.

The result is we're living through a silent savings crisis.

We started Penfold to address this crisis and get more people saving more for their future.

Workplace auto enrolment pension provider Penfold showing app with contributions, performance and review

Our approach

A purpose-built pension platform

We've done away with the legacy systems and processes that old-school pension providers are built on.

By creating a pension platform built on modern technology, we are creating an experience that meets the needs of savers today.

Our platform transforms the saving experience from something that feels complicated, time-consuming and full of jargon to something that feels motivating and exciting.

Whether you're self-employed, employed or running your own business, saving with us means feeling empowered with the knowledge and tools to make the right decisions for your future.

And with the future taken care of, you can get back to enjoying the here and now.

Our story


We started as the pension for the self-employed in 2019.

Up to 80% of self-employed people weren't saving into a pension. We set out to solve that by building a flexible and straightforward pension that got self-employed saving.


We expanded our pension to all individual savers in early 2021.

Our pension can help everyone contribute, transfer and engage with their pension savings. We started focusing on limited company directors and those in full-time work as well.

Welcoming workplace

We launched our Workplace proposition in Autumn 2021.

Pensions are one of the most expensive benefits companies offer. They don't work for employers or employees. We started offering the future of workplace pensions.

The future is bright

We've got over 50,000 users and 100s of Workplace clients.

And we've still got so much further to go to make sure everyone is saving enough for a great retirement.

A group photo of the Penfold team

Meet the team

We're a team of 30 with a mix of fintech experience and functional expertise.

Our team is focused on building an amazing pension experience for our savers - creating a world where everyone is confidently saving for the future they want.

Working with usCurrent opportunities

Backed by the best

We're backed and supported by some of the most experienced fintech investors and entrepreneurs in Europe.

Our investors include venture capital firms Plug & Play Ventures and Force Over Mass Capital, as well as early backers in some of technology's biggest names like Spotify, Dropbox, Adyen and Funding Circle.

In May 2021, we were thrilled to offer our customers a chance to invest in the business too via our first crowdfunding campaign, reaching our £3.1m target in less than 24 hours.

Our awards

Good Money Guide logo

Best Private Pension 2022. Good Money Guide Awards.

Trustpilot logo

Excellent Rating 2020-2022. Trustpilot Pension Category.

YourMoney.com logo

Best Pension Platform 2022. YourMoney.com Awards.

As featured in

Penfold closes $8.5M to provide a full-stack pension in an app aimed at freelancers

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Smartphone pensions: should you switch?

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Financial Times

The perfect path to a wealthy retirement

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The Times

Use this pension trick to net £42k and swerve Rishi Sunak's National Insurance tax raid

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The Telegraph

Workers warned not to cut back on pensions in cost of living crunch

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This is Money

Use your pension to beat National Insurance hike and trim hundreds off your tax bill

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Daily Express

Penfold promoted to Starling Bank's personal account marketplace

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IPSE and Penfold agree new deal to help freelancer finances

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Customer reviews


Outstanding support, quick simple and the app is great. I've moved 7 pensions into one, and it took me 10 minutes - Penfold did the rest.


Transfer from an old pension was so simple and quick. Brilliant and easy to use app. Highly recommend Penfold's pension.


Penfold helped me transfer over another pension smoothly. They were super helpful and efficient about doing their job.

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